Watching the recent Couture shows which took
place in various locations across Paris this week, it was clear that an
epidemic had spread throughout the fashion world. Couture is the art of using
only the handiwork of hundreds and thousands of skilled artisans to create
garments which are one-of-a-kind and inimitable. The price tags are
eye-watering, meaning that only a select troupe of exclusive women are invited
to purchase the clothing – the ‘Couture Club’, as they are often called. These
women look to couturiers for painstaking detail, exquisite craftsmanship and,
more than anything, a tribute to extravagance and luxury at its finest. As for
us mere mortals, we see couture as sartorial proof of artistic brilliance. The
spectacle that accompanies the shows helps transport us momentarily from our
daily lives into a world of pure, ethereal fantasy which is as mesmerising as
it is unattainable. However, this season something was different.
| Chanel Couture S/S 2014, taken from Dazed Digital |