Showing posts with label BioPiracy. Show all posts
Showing posts with label BioPiracy. Show all posts

Tuesday, 18 March 2014

PERFORMANCE

It generally goes without saying that, when successful, performance art has several intentions. Whether it be to visually convey a story, argue a point or act as a social commentary, the real defining element of performance art is that it has a purpose. It is true that the same cannot be said of fashion – sometimes, collections are designed purely for commercial reasons, with no underlying intention. However, if the clothes are the paintings then the runways are the gallery; it is here that designers can free their inhibitions and utilise every medium at their disposal to create surroundings which represent their collection. Some designers (thankfully) use their creative minds to build sets and props which visually reference their clothing, resulting in interactive experiences which challenge our perceptions in the same way that art does. This season, there were two designers that combined their set with their surroundings to fantastic effect, reiterating the idea that fashion shows are still one of the most powerful mediums for self-expression.